Vera Bradley the successful accessories brand designer known for stylish bags and luggage partners with the NEW TLC reality competition series produced by Al Roker’s production Co. called Girl Starter a show that gives young entrepreneurs 18-24 the opportunity to be empowered to go for their dreams and a platform for the viewers to support their dreams. The show has six phases of competition from Business building to challenges with guest stars and a grand prize money of $100.000 in funding/services in a reality based format blending such as Shark Tank, Project runway and any popular competitive show out there. 

Girl Starter features successful women entrepreneurs – Vera Bradley Co Founder & Chief Creative Officer and Barbara Bradley Baekgaard as guest judges. The show not only gives young business women a chance to be successful but also entertains, enlightens and educates the viewers in what it takes to be successful as well. Airing May 19th 7:00PM EST on TLC.